Joella Hopkins has joined Los Angeles City Councilmember Jose Huizar’s team as the new Downtown Area & Strategic Media Director. She will serve as one of the Council Office’s liaisons to our Industrial BID, in collaboration with 14th District constituents on an array of issues including homelessness, street closures, economic development and more.
Downtown Area & Strategic Media Director Joella Hopkins
A familiar face to many in downtown L A, Joella began her professional career here in 2000 at the Los Angeles World Affairs Council. She then launched her own event management firm, Mumtaz Marketing & Events. She grew the firm from event management to encompassing strategic planning, marketing and public relations, for A-List clients such as the Central City Association, Downtown Center BID, Greenland USA, Hospital Association of Southern California, The Midnight Mission, and Coro Southern California. As well, she produced the Inaugural and Second Annual Night on Broadway event for the Bringing Back Broadway Initiative sponsored by Councilmember Huizar.
Joella earned her MBA with a Marketing focus, as well as several professional designations. She is a proud military brat, avid traveler, and adventurer. She is ready for the challenge and to contribute to our team, and we welcome Joella to our community!